In December 2019, leading creative communications agency, Top Banana, flew 6 delegates across the Atlantic to explore Canada for a luxury winter FAM trip.
This was the first FAM trip organised by the agency and was aimed at current and prospective incentive clients. It was organised to not only give the agency the opportunity to really showcase their incentive travel offering, but to position what Canada has to offer as an incentive destination.
Partnering with Air Canada, Four Seasons Whistler, Rosewood Hotel Georgia, Rare Indigo DMC, Vancouver CVB and Tourism Whistler, the Top Banana team created a jam packed, fun-filled 4-day itinerary for their guests.
Discovering both Whistler and Vancouver across the 4 days, the delegates experienced everything from private dining experiences, helicopter rides and skiing in North America’s premier ski resort, to exploring the sights of Vancouver on sea planes and of course taking in the atmosphere at an ice hockey game.
Top Banana’s Director of Incentives, Elliott Grant, comments “Canada has always been one of my favourite destinations both personally and of course for client incentives. So, when the opportunity arose for us to organise our very first FAM trip in Whistler and Vancouver, we knew how to pull out all of the stops.
He continues “This was a great opportunity for us to get to know our clients better, showcase how we create truly memorable itineraries and experiences and of course showcase Canada as a great destination for incentive trips. We had a great group of people join us for the trip, who loved what Canada had to offer, with one client even adding Canada to their list of potential destinations for their 2020 incentive programme.”